Amy Zaroff Experience Production & Strategy

Jan 15

Project Scope

Amy Zaroff doesn’t design for a photo, she designs for a feeling. Meet the rebranded Amy Zaroff Experience Production & Strategy! With over 20 years of production experience across the hospitality, entertainment, and media industries, Amy has established a reputation for producing unique experiences that challenge traditional norms.

As she reimagined what the next era of her business will be, we created a fresh new look the Amy Zaroff brand. Using bright colors and clean lines, our goal was to compliment an extensive portfolio of work with a brand that exudes the same fun and joy as her events. Using the new brand assets and copy, we created a brand new Amy Zaroff website that showcases her work, highlights her services, and helps her attract her dream clients for this new era of business.

“Working with the LAB team is a true joy. They ideate, collaborate, and celebrate throughout the process, and it’s smooth and fun from start to finish. I appreciate their partnership and belief in my brand.“⁠⁠