Evermore Wedding Gown Care
Project Scope
The premier wedding gown cleaning, restoration, and preservation expert in the Minneapolis needed an updated brand to support growth in multiple locations. It was important to establish a new name and create a brand that would resonate with the modern day bride. Meet Evermore Wedding Gown Care. LAB helped develop and launch this new brand and established an intuitive marketing strategy for their new North Loop store as well as their second location in New Hope, Minnesota.